Project awaiting funding
The project "Accept used bills and coins, as well as the Interoperable Platform of the Instant Payment System (PI-SPI)", led by Impact Digital Africa (ID Africa) in partnership with Impact Audiovisuel & Communication (IA&C), aims to combat the refusal of used but still valid bills and coins in Togo, while promoting the PI-SPI as a complementary solution to cash payments.
It plans a national multichannel and multilingual awareness campaign, combining videos, podcasts, visuals, posters, radio shows, and local actions in markets and commercial spaces. The campaign will particularly target Greater Lomé and the five regional capitals, with Sinkassé as a positive reference area.
The ambition is to strengthen the acceptance of fiat currency, reduce conflicts related to the refusal of cash, and promote the adoption of digital payments. The project includes an evaluation before and after the campaign to measure changes in behavior and knowledge related to the PI-SPI.
Lasting seven months, the project is expected to reach more than 500,000 people and mobilizes a total budget of 19,954,000 FCFA. It seeks the support of the BCEAO, given its direct link to currency protection and the promotion of financial inclusion.
Project awaiting funding
The project E-commerce of Impact Digital Africa (ID Africa) aims to strengthen the digital skills and economic autonomy of rural women, female farmers, and traders, by training them in the use of e-commerce to better promote and sell their products.
The project plans to train 30 women, with 10 beneficiaries in each of the regions Central, Kara, and Savanes, on topics such as smartphone use, creating online shops, digital marketing, online payments, delivery, and revenue management.
Beyond training, the project includes an individual support, the creation of a network of women e-commerce entrepreneurs and an exchange platform. The beneficiaries will then have to pass on their knowledge to other women, with the goal of training at least 150 additional women by the end of 2025.
The ambition is thus to facilitate rural women's access to national and international markets, diversify their sources of income, reduce their economic vulnerability, and strengthen their participation in community and political life..
In one sentence:
Training rural women in e-commerce to enable them to better showcase their products, increase their income, and strengthen their autonomy through digital means.
Project awaiting funding
The “Tandem China-West Africa” is a two-year pilot project designed to better inform about the cooperation between China and West Africa and combat prejudices, rumors, and misinformation circulating around this partnership.
The project is based on five components: : Tandem News, Tandem Workshop, Tandem Mobile Video, Tandem Awards and the International China-Africa Mobile Video Festival (FICA Mobile Video). It specifically aims to train journalists on the China-Africa theme and mobile video journalism, and then support the production and dissemination of reliable content on this cooperation.
Through its network of journalists and correspondents in West Africa and China, the project intends to produce reports, documentaries, magazines, and other mobile videos, distributed on the Internet, social media, and partner media.
The project also plans to reward the best productions through the Tandem Awards and to promote exchanges between Chinese and African actors around digital, media, and audiovisual cooperation during the FICA Mobile Video.
In one sentence:
The China-West Africa Tandem aims to better promote Sino-African cooperation through credible information and the development of mobile video journalism.